Evaluation 4. Who would be the audience for your movie?

Who would be the audience for your movie?

This is an image in which i drew to present our target audience.Our movie targets teens from 15-21 boys and girls. The ideal group we are looking at targeting is of an alternative nature most likely gamers, obviously lovers of zombie and comedy films, Probably liking movies such as Scott pilgrim vs the world , Shaun of the dead or zombie land.This social group could be considered as hipsters or even geeks. We feel the selling point to this certain social group would be the  fact we incorporate a lot of what these people enjoy e.g. games,comics,movies and even anime. Their dress sense normally is influenced by the things they like therefore a person that has a love for anime and Japanese culture will almost defiantly colour their hair much like the girl you see below.A gamer however will not care too much for their appearance and will normally wear a simple t-shirt with their favourite game logo on it e.g. borderlands, bio shock, dead rising etc.  This is the same for both female and male. Although the themes in our movie are primarily male we feel this would target more so the female audience. This is due to the two main protagonists being female within a male world and can also be deemed quite feminist also saying that just because they are girls does not mean they cant do exactly what a guy can do. Conventionally within the genre of film it would be extremely male based with only the female as the "damsel" however we have decided to switch this idea completely to create something much more appealing towards women.


The  girls within our movie are presented as very powerfuly,headstrong young females that do not let others get the best of them even though they are severely bullied and have nobody but eachother. For this reason our movie could also target the emotional side of our target audience and become appealing towards the hand full of people that may get bullied at school.This may give them a little more confience in thelselfs while also being able to relate to Penny and Dory. Due to our movie having a little touch of everything we have an extremely wide range to consider for our target audience. There is alot of violence however not gory at all. This could appeal to familys with teenage children while also appealing to the parents due to the 80's and 90's retro game refrences.                
Pictures of our target audience